Brought to you by Darren Langille, Keynote Speaker & Coach, Creator of ROAM, Growth Ambassador at Real Broker, and Founder of Redline Real Estate (#1 Group at Real Broker Canada)
In this Podcast Darren explores Modern Day Tactics & Strategies, Twists on the Traditional and Insanely Powerful Mindset & Entrepreneurial Hacks to grow a successful & sustainable real estate career in any market. He delivers this via his industry’s only podcast-powered free coaching journey.
Join him weekly with his new podcast episodes & then inside his free live workshops that further break down each episode in a cutting edge live interactive format. Register at www.darrenlangille.com to access ROAM, his ’realtors on a mission’ community for all content access & links.
From his experience growing his personal business to Top 1%, to running one of the country’s top producing sales teams at Real Broker selling over 1200+ deals annually, and over 8 Billion in volume together - he will provide real world 🌎 and relevant advice to realtors all along the experience spectrum.
Episodes
Friday Oct 24, 2025
Friday Oct 24, 2025
Episode 107: Online Leads, Real Conversions — A Masterclass with Joe Herrera
Think you have a lead problem? Joe Herrera says, “You don’t. You have a conversion problem.” .” As one of the top team leaders at Real Broker and a marketing mastermind, Joe has cracked the code on turning online leads into closings—year after year, in any market.
Joe doesn’t sugarcoat it: “I’m a marketing person who happens to have a real estate license. The reason I win is I figured out the system—and I’m relentlessly honest about what works and what doesn’t.” If you’ve ever felt like your ads aren’t paying off, or your pipeline isn’t converting into deals, this episode is your wake-up call.
Darren and Joe break down the real math behind online lead generation, why most agents get it wrong, and why honesty—about your numbers, follow-up, and expectations—is the secret to success. They cover Facebook ads, database building that actually converts, and why genuine follow-up is the only “magic” you need.
🎧 In this episode, you’ll learn:
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Why most “lead problems” are actually conversion problems
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The real numbers every team leader needs before spending another dollar on ads
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How Joe’s team consistently generates profitable online leads—without gimmicks or wasted budget
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How to build a database that converts, not just collects dust
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Why honest conversations and marketing know-how matter more than ever
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How collaboration, abundance, and asking the tough questions transform results
Stop guessing and start converting—listen now and discover the system top teams rely on.
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