Episode 112: How Addison Herosian Built a Referral-Driven Investor Agent Business

What if 90% of your business came from repeat and referral investors?
What if your listings weren’t just homes you sold, but properties you helped design, renovate, or even owned yourself?

That’s not a future vision. That’s how the best investor agents are already operating.

In Episode 112, Darren takes the Investor Agent avatar off the whiteboard and into real life. This episode builds directly on Episode 111 and shows what the investor agent actually looks like when it’s done right, with real clients, real risk, and real deal flow.

Darren sits down with Addison Herosian, a Winnipeg-based Realtor, investor, and builder at Real Broker, who has built a referral-driven business by living inside the investor world. Addison doesn’t sell pretty kitchens or staged countertops. He speaks in numbers, strategy, and long-term planning. His value is measured in trust, deal flow, and repeat business, not lockboxes and showings.

You’ll hear how Addison went from buying his first rental in his early 20s to building a growing rental portfolio, partnering in a development company, and becoming the go-to guide for serious investors. This conversation breaks down how investor agents think differently, why dabbling doesn’t work, and how credibility is built through action, not marketing.

 

🎧 In this episode, you’ll hear:

How investor agents build repeat and referral-based businesses instead of chasing one-off deals
Why speaking in numbers, strategy, and long-term planning changes the type of clients you attract
How Addison built his business by investing first, then selling from lived experience
Where investor clients actually come from and how small networks create massive deal flow
Why confidence, clarity, and consistency matter more than flashy marketing
How deal flow is sourced through relationships, social proof, and being easy to work with
Why investor agents don’t compete with their clients as often as people think
How this model works in any market, not just big cities or “sexy” areas

This episode is a reminder that the investor agent path isn’t for dabblers. It’s for agents willing to commit, learn the numbers, build trust, and play the long game. When you get it right, investors don’t just become clients. They become partners for life.